Overview
We’re partnering with a leading global entertainment company seeking a strategic and data-driven marketing leader to drive audience growth, subscriber acquisition, engagement, and retention across a growing portfolio of streaming and digital distribution channels.
This is a unique opportunity to sit at the intersection of growth marketing, performance media, content strategy, audience development, and digital distribution, helping shape the future of a rapidly expanding streaming ecosystem across subscription, ad-supported, and partner platforms.
Duration: 6/29/2026 – 6/29/2027
Bill Rate: $40-$45/hr
Location: On-Site | Santa Monica, CA
What You’ll Do
- Develop and execute growth marketing strategies that drive audience acquisition, subscriber growth, engagement, retention, and reduced churn
- Lead cross-channel marketing initiatives spanning paid, owned, and earned media
- Partner closely with senior leadership to identify growth opportunities, performance trends, and strategic investment priorities
- Build and optimize lifecycle marketing programs across the customer journey
- Collaborate with creative, social, programming, research, analytics, and distribution teams to develop impactful campaigns and go-to-market strategies
- Establish KPI frameworks that connect marketing efforts to business outcomes including acquisition, viewership, retention, conversion, churn, and customer lifetime value
- Lead testing and experimentation initiatives across acquisition channels, audience segments, promotional strategies, and platform partnerships
- Leverage audience insights, viewing behavior, and market trends to inform content launches, programming strategies, and growth initiatives
- Partner with major streaming and distribution platforms to maximize merchandising, promotional visibility, and audience engagement opportunities
- Present performance insights and strategic recommendations to executive stakeholders
What We’re Looking For
- 10+ years of experience in Growth Marketing, Subscriber Marketing, Lifecycle Marketing, Performance Marketing, CRM, Digital Strategy, or Audience Development
- Strong experience within streaming, media, entertainment, digital content, or subscription-based businesses
- Deep understanding of OTT, SVOD, AVOD, FAST, and digital distribution ecosystems
- Proven success driving audience growth, subscriber acquisition, retention, and engagement
- Experience developing KPI frameworks tied to business performance metrics
- Strong analytical mindset with the ability to translate data into actionable business strategies
- Exceptional communication, presentation, and stakeholder management skills
- Ability to thrive in highly cross-functional environments and influence senior leadership
Preferred Experience
- Streaming platforms, studios, digital publishers, FAST channels, or subscription-based content businesses
- Experience working with major distribution and platform partners
- Performance-driven marketing and experimentation frameworks
- Content launch, franchise marketing, or audience expansion initiatives
We will consider qualified candidates with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring. California applicants, please view our Privacy Notice here: https://careergroupcompanies.com/california-privacy-notice/
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